Database Mark. Exec., Competitive Salary

This role is for 12 months to cover maternity leave.

SCEE is the central support organisation for over 100 countries in Europe, Africa, Middle East and Australasia. They market all hardware in the PlayStation portfolio and are one of the market leaders in the publishing of software on PlayStation formats.

The company is now looking to recruit a Database Marketing Executive to complement and enhance their existing team.

This is a temporary role as maternity cover for a period of 12 months within the CRM & Insight team at SCEE.

The role requires an individual with direct and relevant experience of working with customer databases, campaign management tools and with clear understanding of Email Marketing.

It will require the applicant to support the team with the following responsibilities:

• Work with campaign managers and product marketing to define monthly audience plan and campaign targets

• Advise central and local stakeholders on segmentation and campaign targets

• Set up campaign target and execute campaigns from the Epiphany Marketing Suite

• Produce regular reports on campaign activity and performance as well as consumer profiles

• Provide insight on campaign activity and response by segments and distribute to the business

• Work with external Email Service Provider on reporting, analysis and data feeds

All applicants must be educated to degree standard with at least 3-4 years experience database marketing and CRM. Candidates must be able to demonstrate numeracy and experience in analysis and using reporting tools.

Advanced knowledge of Excel and proven experience using a campaign management tool is essential.

Interest in the gaming industry is advantageous.

In return the company offers a competitive salary.

If you are interested please contact Ken Edwards or email your CV to ken@aswift.com